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| Learn the Anatomy of Type For your reference, learn all the parts of a character of type — you just might be surprised how many parts there are! (© Precision Intermedia) Branding Your Company You need to know how your company is already perceived and branded in the community. Do you even have a brand image? Plus learn the 10 way you can kill your company's branding. (© Precision Intermedia) Marketing In America — It's About To Change America is changing right before our eyes — it's a large, sweeping, and difficult-to-grasp change that is going to alter the way we do almost everything, especially marketing! (© Precision Intermedia) Why Be Concerned with the Colors of Your Web Site Color is a meaningful constant for sighted people and it's a powerful psychological tool. Through color you can send a positive or negative message, encourage sales, calm a crowd, or make an athlete pump iron harder. You must think carefully about the colors you use in all facets of marketing and particularly in logo design, web site design, the cover of a book, or the package of a product. (© Precision Intermedia) Five Questions To Ask Yourself About Your Logo Ask yourself these five simple questions about your logo to see if it's a good design that will serve your business needs. (© Precision Intermedia) Ten Steps To Design a More Marketable Web Site Ten important factors to help market your web site. (© Precision Intermedia) Business Graphics: Secrets To Telling Your Story With Images A quick reference of the key terms and concepts you need to know to create successful business graphics—plus give a few good tips on the topic of digital publishing. (© Precision Intermedia) Marketing 101 Getting to know the terms used in marketing. (© Precision Intermedia) Audio for the Web Learn more about audio files and how to use them on the web. (© Precision Intermedia) |
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